Homepage Hero: This section immediately introduces the "Storytelling" USP. It features a high-quality, emotive image of the artisan at work, making the connection personal.
Meet Marc Fagan
Discover the story behind Marc's hand-thrown ceramics, inspired by the Cornish coast.
Explore His Collection
Image: Artisan Marc Fagan at his pottery wheel.
Curated Collections: This directly addresses a key feature. It guides users to relevant product groups, making discovery easy and aligning with the "Curation" USP.
Image: A collection of sustainable craft items.
Sustainable Crafts
Image: A flat lay of gift items under £50.
Gifts Under £50
Image: Freshly arrived textile products.
New Arrivals
Product Grid: This is the core e-commerce component. Each card clearly shows the product, artisan, and price, with a quick action button. This layout is familiar and easy to browse for the target audience.
Featured Handcrafted Goods
Product Image: Ceramic Mug
Hand-Thrown Mug
by Marc Fagan
£28.00
Product Image: Woven Blanket
Merino Wool Throw
by Jacob Reed Textiles
£120.00
Product Image: Silver Necklace
Sterling Silver Locket
by Clara's Jewels
£85.00
Product Image: Wooden Bowl
Oak Serving Bowl
by Forest & Forge
£55.00